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Smith's role at REA has been at the helm of pioneering REA's public persona in a multitude of ways. One of the most pivotal changes experienced for REA was within its Social media channels. Smith has single handedly jumped on social media with extreme precision, focusing on the following key areas of visibility for REA:
Representing 32 countries of coverage and now grown to 120,000 licenses, Smith has pushed the envelope to grow the REA brand to worldwide status. Smith has utilized his natural people connecting abilities and strategies to grow the customer base for REA and expose the brand awareness to levels that have exceeded the expectations, especially during such an industry-wide, soft, economic cycle.
Smith is passionate about connecting people. Smith sees people as flowers in a garden, requiring nurturing and care. Smith acts as a master gardener, bringing people and organizations together to create strong bonds and relationships. Commercial real estate is all about relationship building and Smith is the master in the art of growing and cultivating these super bonds.
Under Smith's leadership as the operations and sales director at REA, he has not only embraced today's new methods of online outreach and virtual networking, but Smith has also improved the brand awareness of REA through public speaking engagements at powerful events such as NAI Global, ICSC and by attendance at the leading industry tradeshows such as CCIM and NAI Global conferences.
The result of Smith's relationships and outreach, REA, as well as all customers and partners affiliated with Smith have all gained a competitive advantage, and that is Smith's driving force and passion which shows through in his actions.
Prior to joining REA, Smith has held positions involving the direction of sales teams, marketing and operations, all resulting in revenues exceeded, successful goal reaching and growth and expansion for his previous employers. Smith has a strong track record for driving multimillion-dollar growth and expansion as well as fostering motivated sales teams.
What a few Colleagues say:
Matt is the ultimate professional, always keeping me informed about the tools that his company offers, and goes beyond his duties to keep me in touch with this ever changing technological world of new business strategies that have strengthened my alliance with REA and him.
~Cameron Pope, Sperry Van Ness
I haven't written many LinkedIn recommendations but felt compelled to acknowledge the great service I've been getting from Matthew Smith and REA. Matt has been a critical resource as I've been come up to speed using the massively capable REA contact management system.
~Jim McCoy, KW Commercial
Expertise: People connector, customer service, negotiation, sales strategist, general operations, marketing and advertising, social media marketing, sales training, finance